This article first appeared in Training Zone
Want training to stick? Work with the system
If you’ve spent years lovingly designing learning interventions and watched behaviour revert to baseline (within weeks?), this article is for you. Not to tell you what you did wrong. But to suggest that you may have been solving the wrong problem entirely.
That is not a comfortable proposition. It is, however, worth sitting with.
The system is more powerful than the training
Here is an observation from practice. Significant L&D investment underdelivers not because the learning was poorly designed, but because the system the learner returns to is more powerful than the intervention they just experienced.
The organisation was already producing the behaviours it has. Consistently. Reliably. Often for years. The reward structures, the unspoken norms, the culture and beliefs embedded in how decisions get made, the things that actually get noticed and recognised by leadership – these are the forces shaping behaviour. A two-day learning programme, however brilliantly taught, is being asked to compete with all of that.
It rarely wins.
I have seen this pattern in my own organisation. I encouraged a colleague to think and work more collaboratively. The intention was genuine. The conversations were good. But their reward structure, and more importantly the part of it they pay most attention to, rewards individual revenue generation. Turns out, they are far more driven by that signal than by my encouragement to be collegiate. The system speaks louder than the ask.
That is not a failure of will or a training need. It is a system behaving exactly as it was designed to behave.
The forces nobody names
Here’s a question worth asking at your next strategy or learning design meeting. When did you last hear ‘impatience’ discussed as a force shaping organisational behaviour?
Not impatience as a personal flaw in a specific leader. Impatience as a systemic force, one that might be driving decision-making, compressing timescales, preventing genuine reflection, and quietly undermining capability development initiatives you design.
I recently spoke with a former client who had noticed my new book on social media. We got talking about invisible system forces, and I asked her when she had last heard impatience discussed in a strategy workshop. The answer, of course, was never.
But impatience might be the most important ‘agent’ (factor or force) in the system. It might be the force that explains why learning does not transfer. Why behaviour changes in the room and reverts in the corridor. Why the post-programme action plans gather dust.
A graduate recently told me about a piece of work they had been doing. The client organisation had grown from 500 to 7,000 employees in five years. It also had a troubling record of safety incidents. I found myself wondering about the relationship between those two facts. Not as an accusation, but as a systems question. What happens to a culture when growth at that pace becomes the dominant force? How does impatience for expansion show up in the decisions people make on the ground? How does it interact with safety protocols, with the confidence of newer employees to raise concerns, with the willingness of leadership to slow down?
Nobody designed that outcome. No one is to blame. But the system produced it.
What L&D is actually up against
Behaviour is a system output. It emerges from the interaction of structures, incentives, beliefs, relationships, and the thousand small signals an organisation sends about what actually matters.
When we design learning interventions, we are typically working on one input into that system. We improve knowledge, develop skill, shift awareness. These are real and valuable things. But they are entering a system that was producing different behaviour before the learner arrived in the room, and will continue producing it after they leave.
Peter Senge identified this dynamic thirty-five years ago (The Fifth Discipline: The Art and Practice of the Learning Organization) when he wrote about the power of mental models, the deeply ingrained assumptions that shape how people act, often invisibly, often in direct contradiction to stated values and behaviours. The problem is not that people do not want to change. It is that the system they inhabit rewards not changing.
This is not an argument against learning design. It is an argument for expanding what we consider the problem to be.
The question worth asking
Before designing your next intervention, there is a prior question. What are the system forces that currently produce the behaviour we are trying to change? What are the reward structures, the unspoken norms, the mental models embedded in leadership behaviour, the feedback loops that reinforce the status quo?
If those forces are not part of the picture, your learning intervention is working against the grain of the system. It may create (momentary?) change. It may struggle to create sustained change.
The most important contribution an L&D professional can make is sometimes not to design a better programme. It is to help the organisation see the system it has built, and to ask honestly whether that system is capable of producing the behaviours it says it wants.
That is a harder conversation than a training needs analysis. It is also a more honest one.
What would it mean to take this seriously? It would mean sitting with the uncomfortable possibility that some of what we invest in learning is asking individuals to change inside a system designed to keep them the same.
The question is not whether the learning was good. The question is whether the system will allow it to land.
Sean Blair is the founder of SeriousWork and Serious Outcomes Limited. With his associates he has trained nearly 3,000 LEGO® Serious Play® facilitators across eight countries. His new book, The Systems Synergy: Developing Human Intelligence That AI Cannot Replace, takes up where Senge left off, making systems thinking operationally practical for real teams facing real complexity.